Bizzabo

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Overview

Bizzabo is a United States-based event-technology company known for its Event Experience OS, a cloud platform for planning and operating in-person, virtual, and hybrid events. It combines registration, ticketing, event websites, email, mobile and web experiences, attendee engagement, analytics, and integrations in one system.

The company is positioned primarily for organizations managing recurring business events, conferences, field marketing programs, and webinars rather than occasional small events. Its notable differentiation is portfolio-level event management combined with onsite engagement technology through Klik and video-production capabilities. The core platform is sold through annual subscriptions, with published pricing beginning at $499 per user per month and $17,999 annually, subject to a three-user minimum.

History

Bizzabo was founded in 2012 by Eran Ben-Shushan, Boaz Katz, and Alon Alroy, although some company databases date its earliest operations to 2010 or 2011. It developed from event registration software into a broader platform supporting in-person, virtual, and hybrid events. The company acquired Klik, a provider of interactive event technology and smart badges, and TeeVid, a video-production company, expanding into onsite engagement and event content. Bizzabo has also been associated with the acquisition of Whalebone Magazine and has undergone restructuring as the event-technology market evolved.

Product Lines

Product Line	Positioning	Price Range
Event Experience OS	All-in-one platform for recurring in-person, virtual, and hybrid event portfolios	$17,999+ per year; equivalent published price of $499 per user per month, three-user minimum
Registration and Ticketing	Attendee registration, ticket sales, badge creation, and onsite check-in	Included in Event Experience OS; standalone pricing not publicly fixed
Event App and Web App	Digital attendee experience, agendas, networking, meetings, messaging, and engagement	Included in Event Experience OS; standalone pricing not publicly fixed
Klik SmartBadge	Onsite wearable technology for interaction, networking, and engagement data	Custom quote; per-event or multi-event pricing
Video Production Suite	Event video production and content delivery for live and recorded programming	Custom quote

Manufacturing

Bizzabo is a software company rather than a physical-goods manufacturer. Its platform is developed and operated as cloud software, while physical event hardware such as Klik SmartBadge devices and onsite services are supplied through specialized technology and service operations.

Notable Products

Event Experience OS - Core annual-subscription platform for managing event portfolios, including registration, ticketing, event websites, email campaigns, mobile apps, analytics, and support.
Klik SmartBadge - Interactive onsite wearable and engagement technology for attendee networking, participation, and data capture; available with custom pricing and as a standalone offering.
Registration and Ticketing - Event registration and ticketing capabilities for attendee sign-up, badge design, check-in, and onsite administration.
Event App and Web App - Mobile and web event experiences with agendas, attendee management, meetings, messaging, notifications, and engagement features.
Video Production Suite - Video-production and content capabilities associated with Bizzabo’s expansion into event broadcasting and recorded event media.

Reputation

Customer reviews generally describe Bizzabo as intuitive, comprehensive, and supported by responsive customer-service teams. Review scores reported by G2 and Software Advice are around 4.3 to 4.4 out of 5. Users value centralized event workflows and broad functionality, while some report limitations in customization and consider the annual enterprise-oriented pricing less suitable for smaller organizations. Professionals generally view it as a capable platform for complex business events, with implementation and cost requiring careful evaluation.

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