Equine 74

Active

Overview

Equine 74 is a brand of premium, 100% natural supplements for horses and ponies, primarily using marine algae Lithothamnion glaciale and Ascophyllum nodosum to address gastrointestinal issues and improve well-being. It positions as a doping-free alternative to treatments like omeprazole, used by leisure riders, amateurs, professionals, Olympic medalists, and world champions such as Janne-Friederike Meyer-Zimmermann and Juri Mansur. The brand is distributed worldwide by Dietz & Consorten GmbH, a family-run business from Hamburg, Germany, known for pioneering these algae-based formulas backed by scientific studies.¹²³

History

In 2011, Dietz & Consorten GmbH, an inbound marketing agency, was commissioned by Enterprise Ireland to develop a marketing and sales concept for a new horse supplement, leading to acquisition of worldwide distribution rights for the Equine 74 series. The company launched in 2019 with the goal of creating an all-natural feed supplement to buffer excess stomach acid in horses. It has since expanded distribution globally while maintaining production in a partner facility in Schleswig-Holstein, Germany.²⁵

Product Lines

Product Line	Positioning	Price Range
Equine 74 Gastric (stomach acid buffer)	Natural alternative for equine gastric ulcers	$150 - $300
Stomach Calm Relax (stress and calm supplement)	Reduces stress-related discomfort with magnesium	$100 - $250

Manufacturing

Products are produced in a partner company in Schleswig-Holstein, Germany, under Equine 74 specifications. Supplements are developed and manufactured to ensure 100% natural ingredients and doping-free status.²

Notable Products

Equine 74 Gastric - Algae-based supplement that buffers gastric acid for up to eight hours, addressing gastrointestinal problems.
Stomach Calm Relax - Combines natural ingredients and magnesium to reduce stress and promote calmness in horses.

Reputation

Equine 74 is regarded by riders and professionals as an effective, natural long-term solution for gut health and ulcer prevention, with endorsements from world champions and Olympians. Users report improved performance and reduced stress behaviors in horses. It is praised for scientific backing and doping-free composition, though specific criticisms are not widely documented in available sources.¹³⁶

Sources (7)