Highbar

Active

Country: United States (US)
Founded: 2025
HQ: United States; city not publicly disclosed
Employees: ~5 publicly listed team members
Listed in: Julius Solaris' Event Tech Key Players Q4 2026 (Boldpush)

Indexes

Event Apps

Overview

Highbar is a United States-based event-technology company founded in 2025 that provides self-serve event apps for B2B conferences and other organized events. Its platform combines standard event-app functions—schedules, speaker and sponsor profiles, maps, messaging, and networking—with an AI concierge and matchmaking agent. The company is notable for emphasizing rapid, self-service setup and usage-based pricing rather than contracts or conventional platform tiers.

History

Highbar was founded in 2025 by Michael Balyasny, who previously founded Attendify in 2011. Balyasny built Attendify into an event-app company that served more than 2,500 customers, over 20,000 events, and more than 10 million attendees before launching Highbar. Highbar represents a new, AI-first iteration of that event-technology experience, combining self-serve event-app creation with an AI concierge and networking tools. No acquisition or parent-company relationship is publicly identified.

Product Lines

Product Line	Positioning	Price Range
Core Event App — branded schedules, speakers, maps, sponsors, and attendee features	Self-serve foundation for conference engagement	$0 to $9,500; results-based pricing includes a $100 credit and a hard cap
AI Concierge — in-app event information assistant	Automated attendee support grounded in event content	Included with the platform; no separate public price
AI Networking Agent — attendee matchmaking and introductions	Goal-based networking automation	Included with the platform; no separate public price
Lead Retrieval — sponsor and exhibitor scan-based lead capture	Usage-based sponsor lead collection	$20 per lead-scan user
Flat-Price Event App — earlier or alternate product offer	All-in-one event-app package	$2,500 flat

Manufacturing

Highbar is a software company rather than a physical-goods manufacturer. Its event-app platform and AI features are delivered digitally; no outsourced or in-house hardware manufacturing is indicated.

Notable Products

Highbar Event App - Self-serve branded event-app platform with schedules, speakers, maps, sponsor profiles, networking, polls, documents, white labeling, and AI features.
AI Concierge - In-app AI assistant that answers event logistics and content questions using uploaded venue, speaker, session, and sponsor information.
AI Networking Agent - AI-powered attendee matchmaking tool that recommends relevant contacts and drafts conversation starters.
Lead Retrieval - Sponsor and exhibitor lead-capture functionality based on successful attendee scans.

Reputation

Publicly available information presents Highbar as a small, early-stage successor to an experienced event-app team, with Michael Balyasny bringing Attendify experience. Its stated strengths are self-service deployment, integrated AI assistance, and pricing tied to attendee engagement rather than app opens or fixed annual contracts. The company has limited publicly established third-party review coverage, and its relatively recent 2025 founding means long-term reliability and market adoption are not yet well documented.

Sources (10)