Loesdau

Active

Overview

Loesdau is a leading European provider of equestrian products and accessories, operating as a family-owned business since 1966. The company operates a global mail-order business alongside 17 physical retail locations across Europe, serving riders and horse enthusiasts with a comprehensive range of riding equipment, apparel, and horse care products. Loesdau has established itself as a significant player in the equestrian retail market through consistent growth and stable operations in both direct-to-consumer and brick-and-mortar channels.

History

Loesdau was founded in 1966 as a family enterprise in Bisingen, Baden-Württemberg, Germany. The company has grown continuously over six decades, expanding from its original operations to establish a substantial mail-order business and network of retail stores across Europe. The company maintains its family ownership structure and has achieved stable financial performance through diversification into e-commerce and mobile applications alongside traditional retail operations.

Product Lines

Product Line	Positioning	Price Range
Riding Equipment & Tack	Core equestrian gear for riders	$50 - $2,000
Equestrian Apparel	Clothing and footwear for riders	$30 - $500
Horse Care Products	Grooming and health supplies	$10 - $300
Outdoor & Accessories	General outdoor and riding accessories	$15 - $800
Pet Supplies	Dog and pet care products	$10 - $200

Manufacturing

Loesdau sources products from multiple suppliers rather than manufacturing in-house, operating as a retailer and distributor. The company maintains headquarters and logistics operations in Bisingen, Germany, with distribution supporting both European retail locations and international mail-order customers.

Notable Products

Reins & Show Halters - Professional-grade horse control equipment for riding and showing
Horse Girths - Saddle accessories for secure equipment fitting
Cheek Pieces - Bridle components for horse headgear
Equestrian Apparel - Riding clothing and protective gear for various disciplines
Grooming Supplies - Horse care and maintenance products

Reputation

Loesdau is recognized as a reliable and established equestrian retailer with a strong European presence and loyal customer base built over six decades of operation. The brand is known for offering a broad selection of riding equipment and accessories at accessible price points. As a family-owned business, Loesdau benefits from perceived stability and commitment to the equestrian community, though specific critical assessments from professional riders are not widely documented in available sources.

Sources (6)