Nowadays

Overview

Nowadays is an AI-powered corporate event-planning platform focused on venue sourcing, proposal management, and related event logistics. It searches a database that the company describes as containing more than 400,000 venues, contacts venues by email and phone, organizes responses, and can support negotiation and booking workflows. The company also pairs automation with event specialists and offers agency white-label services.

Its market position is as a software-enabled alternative to manual venue research and traditional event-sourcing support. Pricing materials list a free Basic tier, an Explorer plan with a 10% service charge, and customized Enterprise plans; the platform also advertises IATA accreditation and access to agency rates, though the available materials do not independently verify those claims.

History

Nowadays was founded by sisters Amy and Anna, who developed the idea after independently organizing large student and personal events and encountering extensive venue-outreach work. Anna studied at MIT and previously held product-management and software-engineering roles at Datadog, DoorDash, and Amazon; Amy studied at Johns Hopkins and previously worked in strategy and operations at Google, Meta, and McKinsey. The company developed an AI-native platform for corporate event planning, expanding from venue sourcing into proposal comparison, negotiation, vendor coordination, and broader event-management support. The available company materials do not state a founding year, acquisition, or parent-company transaction.

Product Lines

Manufacturing

Nowadays is a software and managed-services company rather than a physical-product manufacturer. Its platform combines proprietary AI software, a venue database described as containing more than 400,000 venues, automated outreach and proposal extraction, and support from event specialists, agencies, contractors, and convention bureaus.

Notable Products

• AI Venue Sourcing - AI-assisted venue search and sourcing workflow that matches event requirements with venues and initiates outreach.
• RFP and Proposal Management - Tool for sending and managing requests for proposals and converting venue replies into structured comparisons.
• Managed Event Planning - Managed venue-selection service that supports interpretation of fit, exceptions, tradeoffs, negotiations, and selected contract or payment tasks.
• Enterprise Event Planning Platform - Corporate event platform capabilities covering venue sourcing, budget management, vendor coordination, and attendee travel support.

Reputation

Nowadays presents itself as a technology-led corporate event-planning service combining AI automation with human event support. Its stated strengths are reducing manual venue outreach, structuring inconsistent proposal information, and supporting negotiation and booking workflows. Publicly available company materials emphasize claimed venue-network scale, savings, and IATA accreditation, but the available evidence provides limited independent customer or professional-review coverage. No clear external evidence was provided regarding broad industry criticism or a verified employee count.