Ovation Riding
ActiveOverview
Ovation Riding is an equestrian brand offering apparel, footwear, accessories, tack, horse clothing, and grooming supplies for riders and horses across all levels and disciplines, including Dressage, Eventing, Hunter/Jumper, Pleasure Riding, and Schooling.126 Products target riders from children to adults and are distributed through tack stores in North America, positioning it as an accessible option for various equestrian needs.14
History
Ovation Riding was founded around 1997 (noted as 20 years ago in older site content) by English Riding Supply to provide equestrian products for riders at all levels.1 The brand developed a full range of rider apparel from head to toe, including breeches, boots, shirts, coats, gloves, and helmets, alongside horse tack and supplies.12 It has maintained operations under English Riding Supply, LLC, expanding to seasonal apparel lines and availability across North America.15
Product Lines
| Product Line | Positioning | Price Range |
|---|---|---|
| Rider Apparel (breeches, show shirts, coats) | Functional clothing for all disciplines and ages | $30 - $400 |
| Footwear (boots, socks) | Practical options for schooling and showing | $50 - $300 |
| Safety Gear (helmets) | Protective equipment for riders | $100 - $250 |
| Horse Tack (saddles, bridles) | Quality fittings for various uses | $100 - $800 |
| Horse Clothing | Weather-appropriate blankets and sheets | $50 - $300 |
| Grooming Supplies | Accessories for horse care | $10 - $100 |
Manufacturing
Manufacturing details are not specified on the company's website or available sources. Products are developed and branded by English Riding Supply, LLC, with distribution focused on North America.15
Notable Products
- Ovation Breeches - Breeches designed for fit and function across disciplines.
- Ovation Tall Boots - Boots for riding and showing, available in various styles.
- Ovation Helmets - Safety helmets with sizing guides for proper fit.
- Ovation Saddles - Tack including saddles suited for English riding.
- Ovation Show Coats - Formal jackets for competition use.
Reputation
Ovation Riding is recognized among equestrian enthusiasts for providing affordable, high-quality products suitable for beginners to advanced riders, with repeat customers noted for its reliability across disciplines.14 It is perceived as a practical choice for everyday and schooling gear rather than premium competition lines. Criticisms are not prominently documented in available sources, though its value-driven positioning may imply trade-offs in luxury materials compared to higher-end brands.
Sources (8)
- https://www.ovationriding.com/pages/about
- https://www.ovationriding.com/pages/faqs
- https://www.zoominfo.com/c/ovation/359572763
- https://www.ridingwarehouse.com/catpage-OVATION.html
- https://www.ovationriding.com/pages/careers
- https://www.ovationriding.com
- https://www.ovationriding.com/pages/best-sellers
- https://www.ovationriding.com/pages/become-a-retailer