Relax The Back

Overview

Relax The Back is a specialty retailer of ergonomic and back care products focused on relief and prevention of back pain. It operates nearly 95 franchise locations across the United States, offering solutions in categories including office, sleep, massage, travel, and health & fitness.¹³

History

The first Relax The Back store opened in Austin, Texas in 1984. In 1987, Virginia Rogers purchased the original store and developed it into a franchise model, with the first franchise opening in San Antonio in 1989. By 1996, with 59 stores, Rogers sold the company to franchisee Dairl Johnson for $6 million, who expanded the independent franchising approach. Corporate offices are now in Long Beach, California.⁴

Product Lines

Manufacturing

Relax The Back is primarily a retailer of products from brands like Tempur-Pedic, Lifeform, and Human Touch, with no indication of in-house manufacturing.¹⁶

Notable Products

• Tempur-Pedic Mattresses - Pressure-relieving mattresses for spinal alignment and sleep comfort.
• Ergonomic Office Chairs - Adjustable chairs supporting lumbar and posture in workspaces.
• Massage Chairs - Full-body massage units for pain relief and muscle relaxation.
• Human Touch Massagers - Portable and stationary devices targeting back and neck tension.
• Lift Chairs - Powered recliners assisting mobility and providing back support.

Reputation

Relax The Back holds BBB accreditation for several locations, indicating adherence to business standards in ergonomics and pain management products.⁵ It is recognized as a leading North American back care retailer with a long franchising history, though specific enthusiast feedback is limited in available data. Professionals note its focus on branded wellness solutions across multiple categories.¹³